Bodily believes that when it comes to people’s bodies and the physical changes they experience, the things that no one talks about are the ones that need the most attention. Because of this, the Bodily team set out to build a content and direct-to-consumer platform of educational resources and modern products backed by clinical research, with an initial focus on birth and pregnancy recovery, and later, the ability to take on other transitional moments in a person’s body.

Designed with Jess Yan, Vanessa Hopkins, & Laney Lynn at Mother Design
Animation by Yaya Xu
Photography by Spencer Lloyd Blake